Case Study:

Colorado CBT

Colorado CBT is a therapy and psychiatry practice based in Denver, Colorado specializing in evidence-based treatments for adults, couples, children and families.

The Challenge

The client wanted a fresh look for their existing website that showcased a developed library of content on the site, positioned to draw organic traffic from the search engines. Our strategy consisted of three parts:

  1. Keyword Research
  2. Website Design
  3. On-site SEO

Keyword Research

We conducted keyword research around therapy related terms to inform design and site structure decisions such as page titles and priority content pages, while simultaneously revealing information on anticipated local traffic volume for the site.

Website Design

The client wanted a website that not only reflected their brand, but also acted as a hub for relevant information. Existing and future patients could easily navigate to the information the needed, and get in contact with someone from their team all with a few clicks.

Visit the site here.

On-site SEO

Each page was designed with search engine rankings and traffic volume in mind. Outlining each page with the desired keywords in the title tags, header tags, alt tags, internal linking, and text of the pages set COCBT up for organic ranking success.


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